As a freelance designer, I had the opportunity to create the visual identity for GIL Jewels, a luxury jewelry brand distinguished by its elegance and refinement. The logo was crafted using a fashion-forward serif font, embodying sophistication and timeless style. The chosen color palette of calm beige and olive green reflects understated luxury—beige representing purity and grace, while olive green conveys heritage, harmony, and a sense of exclusivity.
Skills Used: Brand Design, Video Production, Photography, Social Media Design, Content Creation, Web Design, 3d Modeling, Script Writing.
In addition to the main brand, I developed the identity for Tedoro, a sub-brand dedicated to wristwatches. For Tedoro, I designed a geometric “T” logo inspired by the crowns of ancient Greek columns—an architectural element symbolizing strength, prestige, and enduring beauty. This design choice conveys a balance of power and masculinity, perfectly aligning with the brand’s vision of bold yet refined timepieces.
Together, the GIL Jewels and Tedoro identities form a cohesive brand family, where luxury, fashion, and timeless design seamlessly merge.